From the hallowed halls of the Capital Grille, Simon E. Amich passed along some of his business and management ideas to share with you. Simon has run big institutions and some were surprised to see Simon enthusiastically joining forces with an independent securities firm after having managed American Express Bank and prior to that Lehman Bros. In his mild mannered style, he manages within himself and takes what the market gives. A keen, well read observer, he focuses on the relevant and gets the job done with out a lot of wasted motion. He sees and understands the big picture and brings it down to encompass his market.

More specifically, he looks forward to running Atlas One Group, a boutique brokerage firm, very much like a family office. Business wise, he prefers levels of control that enhance service and prevent fraud and error. These distinct areas of responsibility start with the person who provides advice and deals with the client being separated from execution and product structure. Such a separation has a tendency to manage risk rather than focus purely on return and eliminates the conflict of interest which badgered some of the less successful firms. Product lines are well diversified. The client decides how he wants to oversee his money among alternatives and sees his role as being the centerpiece of the transaction with a wide variety of choices in the open architecture. The motto is solid, steady, good return and no high flyers. Many in the business of wealth management are convinced that family offices are the way of the future. Atlas One Group, a boutique brokerage firm, is looking to grow and riding the wave. And Simon E. Amich is our person on the Cutting Edge.

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